Popular Travel Company Announces Plans to Create a Bitcoin Reserve Fund

Travala Hits $100 Million Revenue Milestone, Announces Bitcoin and AVA Reserves!

Cryptocurrency-focused travel company Travala has announced plans to establish a dedicated Bitcoin and AVA reserve fund as the platform celebrates surpassing $100 million in annual gross revenue.

Juan Otero, co-founder and CEO of Travala , said the Bitcoin and AVA reserves are a major milestone for the company, reflecting significant growth from $59.6 million in 2023 to over $100 million.

The popular CEO claims that this growth is mainly due to flight and hotel bookings, which can be paid for in over 100 cryptocurrencies.

The decision is said to strengthen Travala's financial foundation and promote future growth of its native token Ava (AVA).

At this point, according to Travala’s CEO, the company’s Bitcoin and Ava reserve plan will provide the company with additional financial resources in the future to achieve these long-term goals.

“With Travala having more resources, we expect to hire new staff and launch new offers on our platform.

“The Bitcoin and AVA treasury funds will be managed strategically; as the crypto ecosystem continues to mature, we hope to be able to directly use our crypto reserves when needed without conversion.”

Travala does not disclose the amount of Bitcoin and Ava reserves.

AVA, up 8.2% over the past 24 hours, continues to trade at $0.73 at the time of writing.